Top 10: Irish car sales 2014

2014 turned out to be a year of significant recovery for the new car market in Ireland. Figures released by the Society of the Irish Motor Industry show that registrations totalled 96,344, a rise of just under 30% compared to 2013.

About one third of the 21,977 extra units came courtesy of a strong July. As a result, the second plate-change month now accounts for nearly 20% of annual volume.

Irish Car Registrations 2014 - By Fuel Type
Fuel 2014 2013 +/- % +/-
Diesel 70,811 53,947 +16,864 +31.3%
Petrol 24,252 19,787 +4,465 +22.6%
Alternative 1,281 633 +648 +102.4%
Total 96,344 74,367 +21,977 +29.6%
Figures provided by SIMI Motorstats

Virtually all brands recorded registration increases for the year, and the first seven places in the manufacturers’ league remained unchanged. A notable returnee to the top ten was Renault which, after a disastrous 2013, achieved substantial growth thanks mainly to its Captur and Clio.

Volkswagen Golf GTE (2015) Front Side
Once again, Volkswagen topped Ireland's new car registration
league table and the Golf was the country's most popular model.

Outside of the top ten, Dacia posted an outstanding performance. 2,695 registrations were more than double the previous year’s number, with the Duster and Sandero responsible for most of that upsurge.

Top 10: Irish Car Registrations 2014 - By Manufacturer
Position Manufacturer 2014 2013 +/- % +/-
1 Volkswagen 11,670 9,508 +2,162 +22.7%
2 Toyota 10,275 7,662 +2,613 +34.1%
3 Ford 9,481 7,621 +1,860 +24.4%
4 Hyundai 8,160 5,892 +2,268 +38.5%
5 Nissan 7,032 5,317 +1,715 +32.3%
6 Opel 6,356 4,914 +1,442 +29.3%
7 Škoda 6,296 4,903 +1,393 +28.4%
8 Renault 4,881 3,321 +1,560 +47.0%
9 Audi 4,272 3,701 +571 +15.4%
10 Kia 4,236 3,350 +886 +26.4%
Figures provided by SIMI Motorstats

Again the Golf, Qashqai, Focus and Fiesta occupied the first four spots in the models’ list. Toyota’s Auris hatchback dropped from fifth to ninth position, but its place was taken by the Corolla saloon.

Missing from 2014’s top ten was the Opel Astra. Yearly registrations of 1,768 were practically unchanged versus 2013, so the upshot was relegation to fifteenth place. Nevertheless, additional Insignia, Corsa and Mokka deliveries kept Opel’s market share at 6.6%.

Top 10: Irish Car Registrations 2014 - By Model
Position Model 2014 2013 +/- % +/-
1 Volkswagen Golf 4,574 3,605 +969 +26.9%
2 Nissan Qashqai 3,806 2,944 +862 +29.3%
3 Ford Focus 3,793 2,871 +922 +32.1%
4 Ford Fiesta 3,119 2,416 +703 +29.1%
5 Toyota Corolla 3,007 1,092 +1,915 +175.4%
6 Škoda Octavia 2,830 2,002 +828 +41.4%
7 Hyundai ix35 2,635 1,472 +1,163 +79.0%
8 Toyota Yaris 2,051 1,679 +372 +22.2%
9 Toyota Auris 2,041 2,142 -101 -4.7%
10 Volkswagen Passat 2,224 2,007 +217 +10.8%
Figures provided by SIMI Motorstats

Related posts:
Top 10: Irish car sales 2013
Top 10: Irish car sales 2012

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