Cadillac teases ATS
Cadillac has released a sketch of its upcoming compact executive car, which currently carries the ATS codename.
Due for a production start in summer 2012 with market launches soon after, Cadillac clearly has high expectations of the new model.
Mark Reuss, General Motors North America President, said: “The car we codenamed ATS is being developed to be a driver's car on an all-new Cadillac-specific RWD-AWD architecture. We have extensively and exhaustively studied the competitive segment, and we have benchmarked the best. And when this car comes out, that will be readily apparent.”
So the ATS is going to have established rivals such as the BMW 3 Series, Mercedes-Benz C-Class and Lexus IS firmly in its sights. Cadillac hasn’t yet said whether the new arrival is to be sold in Europe but, if the ATS does come here, it’ll certainly need to make more of an impact than its predecessor, the exceptionally unpopular Saab 9-3-based BLS.
Related post:
Cadillac back in Europe
Due for a production start in summer 2012 with market launches soon after, Cadillac clearly has high expectations of the new model.
Mark Reuss, General Motors North America President, said: “The car we codenamed ATS is being developed to be a driver's car on an all-new Cadillac-specific RWD-AWD architecture. We have extensively and exhaustively studied the competitive segment, and we have benchmarked the best. And when this car comes out, that will be readily apparent.”
So the ATS is going to have established rivals such as the BMW 3 Series, Mercedes-Benz C-Class and Lexus IS firmly in its sights. Cadillac hasn’t yet said whether the new arrival is to be sold in Europe but, if the ATS does come here, it’ll certainly need to make more of an impact than its predecessor, the exceptionally unpopular Saab 9-3-based BLS.
Related post:
Cadillac back in Europe
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