Top 10: Irish car sales 2015

Another year of strong demand saw 124,945 new car registrations in Ireland during 2015. That figure, published by the Society of the Irish Motor Industry, represents an increase of almost 30% versus 2014’s total.

With the second plate-change month of July now well established, the spread of sales throughout the year was pretty much unchanged.

Likewise, the mix of fuel types remained broadly similar, although diesel’s market share slipped from 73.5% to 71.2%. The ‘alternative’ category (which includes pure electric and hybrid vehicles) showed the largest percentage increase, but volumes are still very modest.

Irish Car Registrations 2015 - By Fuel Type
Fuel 2015 2014 +/- % +/-
Diesel 88,951 70,751 +18,200 +25.7%
Petrol 33,903 24,252 +9,651 +39.8%
Alternative 2,091 1,281 +810 +63.2%
Total 124,945 96,284 +28,661 +29.8%
Figures provided by SIMI Motorstats

The top ten manufacturers’ list ended up looking virtually identical to 2014’s, too.

However, two brands recorded particularly notable performances. Firstly, Hyundai grew its market share by 0.7% to 9.2% thanks to additional i10, i20 and ix35 deliveries. Secondly, the arrival of the Pulsar was primarily responsible for Nissan’s rise from 7.3% to 9.0%.

Nissan Pulsar (2015) Front Side
1,821 examples of the new Nissan Pulsar were registered in 2015.

Top 10: Irish Car Registrations 2015 - By Manufacturer
Position Manufacturer 2015 2014 +/- % +/-
1 Volkswagen 15,379 11,674 +3,705 +31.7%
2 Toyota 13,109 10,275 +2,834 +27.6%
3 Ford 12,050 9,841 +2,569 +27.1%
4 Hyundai 11,484 8,159 +3,325 +40.8%
5 Nissan 11,198 7,032 +4,166 +59.2%
6 Å koda 7,816 6,296 +1,520 +24.1%
7 Opel 7,483 6,356 +1,127 +17.7%
8 Renault 6,090 4,881 +1,209 +24.8%
9 Kia 5,481 4,236 +1,245 +29.4%
10 Audi 5,224 4,272 +952 +22.3%
Figures provided by SIMI Motorstats

Once again the Golf topped the individual models’ league table, while the Focus took over second position from the Qashqai.

In fact, it was a successful year for Volkswagen Group products, as the Å koda Octavia and Volkswagen Passat moved up two and five places respectively. Of course, any impact of the diesel emissions scandal (which was first reported in September) has yet to be seen, because the fourth quarter accounted for just 3.1% of 2015’s total registrations.

Top 10: Irish Car Registrations 2015 - By Model
Position Model 2015 2014 +/- % +/-
1 Volkswagen Golf 5,525 4,425 +1,100 +24.9%
2 Ford Focus 4,248 3,793 +455 +12.0%
3 Nissan Qashqai 4,163 3,806 +357 +9.4%
4 Å koda Octavia 3,887 2,830 +1,057 +37.3%
5 Volkswagen Passat 3,578 2,224 +1,354 +60.9%
6= Ford Fiesta 3,474 3,119 +355 +11.4%
6= Toyota Corolla 3,474 3,007 +467 +15.5%
8 Hyundai ix35 3,429 2,635 +794 +30.1%
9 Toyota Yaris 2,840 2,051 +789 +38.5%
10 Kia Sportage 2,589 1,938 +651 +33.6%
Figures provided by SIMI Motorstats

Related posts:
Top 10: Irish car sales 2014
Top 10: Irish car sales 2013

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