Buick announces the Avenir sub-brand
According to Buick, international customers “expecting a high-end experience and premium quality” are the target market for its new Avenir sub-brand.
The models that are going to receive the Avenir treatment have yet to be named. Numerous luxury features are promised though, as befits what is essentially a range-topping trim grade.
They include unique upholsteries and interior appointments, while the exteriors will gain a distinctive mesh grille design that was first seen on January's Avista coupé concept.
Related posts:
Buick’s Avista could be significant for Europe
Buick Envision confirmed for North America
Image © General Motors.
The models that are going to receive the Avenir treatment have yet to be named. Numerous luxury features are promised though, as befits what is essentially a range-topping trim grade.
They include unique upholsteries and interior appointments, while the exteriors will gain a distinctive mesh grille design that was first seen on January's Avista coupé concept.
Related posts:
Buick’s Avista could be significant for Europe
Buick Envision confirmed for North America
Image © General Motors.
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